Little Rock, AR — May 16, 2006
CognitiveDATA, a leading provider of advanced data quality technology, today announced that Rodney Ford, President and CEO will participate as a presenter at the 2006 DM Days Conference & Expo scheduled for June 21st, 2006 in New York. The topic of the presentation will be “Multichannel Production: Methods to Drive Integrated Communications.”
“Clients are struggling to obtain more performance from antiquated methods of marketing technology. New, innovative, and disruptive marketing technologies have emerged that make possible the promise of true quantitative marketing. Clients are struggling with this transition period of adoption of these new technologies and specifically, how these technologies require process change within a marketer's organization. I look forward to participating as a speaker in what I am sure will be an evangelizing event”, said Mr. Ford. “We are thrilled to be one of the marketing technology companies providing true innovation that disrupts classical thinking about direct marketing.”
About CognitiveDATA
CognitiveDATA develops, markets, and supports advanced customer recognition and data quality technologies for response driven mailers. The company is the inventor of IntelliDRESS®, an advanced customer recognition and mail optimization solution, engineered specifically for response-driven marketers. The company's disruptive data quality technology is now deployed within several hundred direct mail and multi-channel retail customers. For more information, visit www.cognitivedata.com.