Little Rock, AR – February 7, 2006
CognitiveDATA announced today the expansion of its staff through the addition of three new hires. Steve Jackson joins the company as Manager of Data Processing. Previously, Mr. Jackson managed the database marketing campaigns for Terminix. Dawn Rivers has been hired as a Data Processing Client Leader. Mrs. Rivers has several years experience in the direct mail industry and has previously managed the direct mail campaigns of AT&T and Verizon. Bryan Ruggeri, who previously worked in the telecommunications industry, joins the Technology Team as Business Systems Developer.
"The adoption of our advanced data hygiene technology as a necessary staple of any optimized direct mail program has resulted in consistent month-over-month growth in our business," said Rod Ford, Company CEO. "Our leadership team is committed to ensuring our customers are serviced by the most intelligent data experts in the business, and our recent additions reflect this commitment."
About IntelliDRESS®
IntelliDRESS® is an advanced customer recognition and mail optimization solution, engineered specifically for the response-driven direct mailers. The proprietary single-pass process uses "best of breed" advanced database engineering matching algorithms and data linking technology to consolidate buying identities, locate branded buyers at their current address, and proactively identify low response promotions.
About CognitiveDATA
CognitiveDATA develops, markets, and supports advanced customer recognition and data quality technologies for response driven mailers. The company is the inventor of IntelliDRESS®, an advanced customer recognition and mail optimization solution, engineered specifically for response-driven marketers. The company's disruptive data quality technology is now deployed within several hundred direct mail and multi-channel retail customers. For more information, visit www.cognitivedata.com.