Little Rock, AR – August 24, 2006
CognitiveDATA, Inc., an industry leading marketing technology firm today announced the celebration of its
five year anniversary in the history of the company. The company has recognized a sales growth of over 700%
for the past three years.
CognitiveDATA provides savvy marketers in the direct mail industry with advanced data quality and marketing
intelligence tools that allow them to recognize their customers and reach them at their most responsive location.
"Since the founding of our company in 2001, we have thrived by providing technical innovation and thought
leadership to the data quality space. That formula for success has allowed us to grow exponentially and be recognized
as the leading innovator of data quality technology," said Rod Ford, Company CEO. "What started as a data quality
solution for multi-channel merchants has rapidly expanded into other direct marketing verticals. Cingular in communications,
Nestle in consumer products, and Reader's Digest in publishing are a few of the brand focused companies that leverage
our innovation to enhance their customer acquisition and retention efforts. We continue to gain market share with
our innovative data engineering technology. The needs of our clients keep us focused on consistent innovation and
introduction of new marketing intelligence products to drive marketing efficiency."
About CognitiveDATA
CognitiveDATA is a marketing technology company recognized as the thought leader of data quality technology.
The company is the inventor of IntelliDRESS®, which boasts several hundred clients, including some of the largest
direct mailers in the country. For more information,
visit www.cognitivedata.com.
About IntelliDRESS
IntelliDRESS® is an advanced customer recognition and mail optimization solution, engineered specifically for
the response-driven direct mailers. The proprietary on demand process uses "best of breed" advanced database
engineering matching algorithms and data linking technology to consolidate buying identities, locate branded buyers at
their current address, and proactively identify low response promotions.